The International Organisation of Vine and Wine (OIV) director general Pau Roca has passed away today (7 December) in Dijon, France, aged 65 after a long illness.
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The International Organisation of Vine and Wine (OIV) is gearing up to implement a digital transformation strategy spurred on by the pandemic having highlighted ecommerce as “an extraordinary determinative to more traditional distribution channels”.
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An increasingly sophisticated and sustainably focused bulk wine sector is in global ascendancy and it is increasingly shaping the world’s wine market, including the premium end.
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